Top 10 summer reads

A couple of my campaigning buddies have asked me to write a blog recommending some reads from my MA. This is by no means an absolute list and there are huge amounts of readings I have left out, but here are 10 things I’ve found thought provoking and think you might enjoy reading them too….

A barrel of laughs

The recent debate sparked by the 8ies music video ‘Hwages’ has made me think about the role of humour in campaigning. In the music video uses humour to not only ridicule male guardianship within Saudi Arabia, but humour here is also a form of resistance. Campaigning whether it be political or for social change has…

Where is your voice?

A campaign’s success can rely on how credible the messaging and framing are seen by those who hear it (Polletta et al,. 2011). This success relies on many things, one of which is whether the chosen messenger or storyteller is a trust worthy or legitimate person to speak on such an issue? Campaign actors need…

You’ve been framed!

In this blog, I am going to explore the relationship between media coverage and framing within campaigning. Media coverage is a key ingredient to successful campaigning as it has the potential to reach a wider audience, mobilise people and validate a campaign by giving it legitimacy (Gamson and Wolfsfeld, 1993). Frames are equally important. Frames…

The whole world is watching

Campaign tactics have evolved and developed alongside the rapid development of technology, presenting campaigners with more opportunities to educate, inspire and mobilise people. From personalised emails, downloadable resources, videos, online petitions, online training to social media (Cammaerts, Mattoni and McCurdy, 2013). However, the use of technology within campaigning can itself be a form of direct or political…

Put the placard down and free your reflectivist

The political events of this year have shown us that the environment within which we campaign in, is as changing as the tide. I think these unpredictable events leave campaigners with 2 options; 1. Rush into firefighting mode to deliver your campaign as planned. 2. See them as an opportunity. It’s easy as a campaigner…

Soap bars and sanitary towels

This week I am looking at a couple of corporate responsibility campaigns in relation to Gaventa’s power cube. The power cube is split into how power is present in different levels, spaces and forms (see figure 1). It is a tool for campaigners to reflect and analyse power when developing a strategy to create change…

Front row seats at the theatre

Visibility is a lynch pin for many campaigns and social movements. If they cannot get media coverage they will struggle to gain the public recognition they seek validating them as a ‘real’ cause and to then create change by mobilising the larger audiences outside of their cosy like -minded circles (Gitlin, 1993). Considering the rise in…

Handing over the keys to the war room

Lots of our terminology within campaigning has military origins and the use of the term ‘war room’ in campaigning is no different. The war room is a place where the campaign strategy is researched and planned by strategists and experts in media and PR (Zetter, 2007). The term more recently has been used in election…

Campaigning?

Stranger: What do you do? Me: I’m a campaigner, how about you? Stranger: Oh, you work in marketing? Me: No, I do more political campaigning, Stranger: Which party do you work for? Me: Not quite, I work for a charity…(attempt to describe what a campaigner does)… Sound familiar? The term ‘campaign’ or ‘campaigning’ has many…

Five creative ways to engage with your MP

*First published on Tearfund Lifestyle  Five creative ways to engage with your MP If you want to get the attention of your local MP you don’t just have to write a formal letter, there are loads of ways you can engage and let them know which issues you care about. What comes to mind when…

3 thoughts from the Show Up Weekend

*First published on Christian Aid Medium blog Christians in Politics ‘Show Up’ weekend Kit Powney, Christian Aid Campaigns Officer reflects on the ‘Show Up’ weekend. Recently I went along to the Christians in Politics ‘Show Up’ weekend, which aimed to create a space for people wanting to explore how their faith can impact the public…